Designed & decorated in Canada by our unionized teams, helping the development of our communities.
Manufactured in collaboration with select international partners based on their best practices and the quality of the tailoring
Every day, we do things that reduce our environmental footprint. Even our fabric waste is reused to manufacture masks and toques for our other exclusive ethica brand
We pledge our support to causes committed to environmental protection and biodiversity preservation
Together for the planet
Choosing initial means doing your part for the health of our planet.
Our pledge is clear: 1% of your purchase on this site will be donated to 1 % for the Planet.
We are proud to be a business member of this network as we share its values.
Our comfort collections
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